Altmall
An intricate mnemonic from a carefully crafted process.
Service · For Brands
Brand Mnemonics.
The first audio touchpoint between your brand and a potential user.
A brand's mnemonic is often the first sonic touchpoint for potential users. In Africa, MTN's mnemonic is instantly recognisable. Globally, Nokia set the benchmark. Our goal is to create mnemonics that achieve the same lasting impact for our clients.
An organisation that invests in a mnemonic is one that understands the importance and power of audio branding. We take that seriously.
- Strategy workshop: brand voice, tone, attributes
- Sonic exploration: 2-3 mnemonic directions
- System design: variations for length, mood, and channel
- Audio brand guidelines for in-house and partner teams
Selected Work
A few projects we're proud of.
Honeywell Pasta
Melodious and memorable across age groups.
Big Brother Naija
The action line that became the show's official mnemonic.
Briefs welcome
Have a brief? Let's build the sound.
Tell us about your project and we'll respond within two working days with a tailored proposal and a clear timeline.
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